How to Become an Organizational Coach

There are several routes to becoming an organizational coach, but the optimal approach combines skilled mentoring, evidence-based study, and real-world experience. An organizational coach certification is a professional qualification that demonstrates your ability to work strategically within a business to recognize areas for improvement and upskill managers and teams.


Blending hands-on coaching experience with interactive learning and established frameworks will ensure you are equipped to deliver coaching in the workplace and deal with a range of scenarios.


The Value of Professional Organizational Coaching


Qualified change management coaches are in the highest demand in the corporate world. Adding a coaching qualification to your resume can open up new opportunities, whether to increase your capabilities as an HR professional or embark on a new career in change management.


What is change management consulting, though? It is a role whereby an organizational coach navigates changes or evolutions in the business infrastructure, hierarchy, or processes, helping stakeholders such as team leaders and employees appreciate the need for change.


Outcomes include greater engagement in the change process, buy-in of the ideas and concepts behind the change, and positive results for implementation, morale, and workplace satisfaction.


What Does Organizational Coaching Involve?


Organizational coaches focus on team, enterprise, or personal dynamics to unpick the pressure points and communications hurdles in place. The goal is to support all stakeholders in meeting organizational needs and objectives, with a potentially wide remit across executive leadership and employees.


Coaches may specialize in specific areas or deal with several business-critical transitions, such as:


  • Crisis and reputation management
  • Workforce restructuring
  • Corporate mergers and acquisitions
  • Diversity and inclusion
  • Productivity and profitability


Completing an approved organizational coaching certification gives corporate leaders, training professionals, HR managers, and prospective coaching practitioners a range of aptitudes in behavior analysis, internal marketing, change management, and the assessment of underlying corporate cultures.


Do Organizational Coaches Need a Coaching Qualification?


Although there is no universal standard accreditation system, an appropriate certification indicates a necessary level of proficiency and knowledge, covering essential areas for effective organizational coaching. Corporate coaching is an emerging field of increasing importance in a fast-paced digital world where many organizations are addressing legacy structures and processes to adapt.


A professional, structured coaching certificate demonstrates the following:


  • Specialist organization-wide coaching skills 
  • Understanding of group dynamics and functions
  • The ability to align coaching goals with organizational focuses
  • Knowledge of proven change management techniques
  • Command of planning, facilitating, and reviewing coaching outcomes
  • Motivational, engagement, and support capabilities


Professional development, mentoring, and adherence to best practices are important in any coaching role. Following a specific coaching qualification and educational framework allows coaches to remain current in new techniques that continue to inform their work. 


Types of Organizational Coaching Roles 


One of the key benefits of an organizational coaching certification is that it applies to several different types of workplace coaching, using various training methods and approaches to increase performance, development, and accountability.


Team Coaching


Team coaching is used by organizations of all sizes. It is a key type of coaching as it helps teams produce better results and enables diverse groups to work together effectively. This type of coaching aims to foster healthy communication and interactions, driving toward better productivity.


Virtual Coaching


Virtual coaching enables global and remote working organizations to introduce professional coaching. Businesses with teams or locations that span different time zones or countries incorporate virtual coaching to implement the same communication frameworks, team dynamic analysis, and personal coaching benefits in a way that is convenient for all colleagues.


Integrated Coaching


Integrated coaching introduces organizational coaching within leadership development programs or other workplace initiatives, reinforcing the lessons learned and increasing the potential for success. Coaching helps participants to apply their developmental learning to their work and colleague interactions, embrace new skills or approaches, and adapt to changing organizational needs.


Executive Coaching


As a Certified Organizational Development Coach, you may progress further to specialize in executive coaching, working with executive leaders, corporate management, and other departmental managers. While an executive coaching certification covers separate areas specific to the challenges and needs of CEOs and other strategic managers, there is a natural progression from organizational to executive coaching.


Many of the aptitudes required are similar, with a greater focus on understanding, identifying, and creating pathways to help higher-level executives meet organizational and personal development goals. Executive coaches often work with corporate leaders to enhance abilities in strategic thinking, interpersonal communications, conflict resolution, and career transition, among many other applications. 


Certified NLP Coach

Program Description: The Certified NLP Coach program allows you to incorporate very powerful NLP techniques you’re your day-to-day coaching practice.

ICF Training Hours: 65

Duration: 25-weeks

Schedule: One 2-hour class per week

Includes certificate: Yes

Certified Organizational Development Coach

Program Description:

The Certified Organizational Development Coach program is an exclusive and very unique program, designed for coaches who wish to coach entire organizations with their Organizational Development and Change Management goals. This program provides you with 65 ICF training hours - more than enough for the ACC credential. Over a series of 25 weekly lectures, it prepares you to deal with volatile group dynamics across entire organizations. Topics including OD interventions, Team Engagement, Buyer Behavior of internal customers, The Tripod of Success, Ensuring Sustainability, Performance-Retention correlation, Strategies to influence behavior - and many more - are covered in detail.

Coaches are introduced to the ARCS Model, as well as to the Organizational Culture Audit Toolkit. Employee motivation, satisfaction, and productivity are discussed, as well as their impact on the performance of the organization as a whole. Students are introduced to various Change Management models including Lewin's Planned Change model, the ADKAR Change Management model, and Kotter's 8 steps of Change Management. Resistance to change and its manifestation are discussed, as is Behavior Modification.

Upon completing this program, Certified Organizational Development Coaches will have all the tools they need to affect positive transformation within organizations, and will be able to coach teams and personnel at all levels - including initiators, decision makers, influencers, and intervention implementers.

In addition to coaches who are launching their own Corporate Coaching practices, this is an essential program for HR professionals, Training and Development Professionals, Managers, and Corporate Leaders who wish to implement internal policies and OD processes to guide their companies and people through ongoing change.

ICF Training Hours: 65

Duration: 25-weeks

Schedule: One 2-hour class per week

Includes certificate: Yes

Certified Executive Coach

Program Description

The Certified Executive Coach program has been designed for coaches who wish to coach managers, executives, and corporate leaders. The goal of this program is to cultivate a deep understanding of how the executive coaching process works as well as some of the challenges that come up in executive coaching conversations.

This program has been approved by the International Coaching Federation for 32 hours, and it comprises of 12 live, instructor-led, fully interactive virtual classes offered over zoom. These classes cover various aspects of executive coaching including, but not limited to Effective Collaboration, Performance Management, Upskilling, Conflict Management, Effective Collaboration, Developing Team Members, and many more.

This program has a very unique, hands-on, experiential structure. Classes are focused on active participation by students through real life Coaching Challenges and discussions of real life executive coaching situations.

ICF Training Hours: 32

Duration: 12-weeks

Schedule: One 2-hour class per week

Includes certificate: Yes

Certified Life Coach

Program Description:

The Certified life Coach program is an essential program for anyone considering coaching as a profession. The goal of this program is to create a deep understanding of the coaching process, along with how and why it is effective in catalyzing shifts in the mindset to create positive, sustainable transformation.

The training is based on the ICF’s core coaching competencies. It focuses on skills that lead to effective coaching conversations and that are required to build a successful coaching business. It evokes awareness about how identity, thoughts, and feelings determine mindset; and why a change in Think Feel Do impacts the achievement of goals though a change in this mindset.

This program is approved by the International Coaching Federation for 95 hours and comprises 24 live, instructor led, fully interactive virtual sessions offered over Zoom. These lectures cover all aspects of coaching – topics such as Human Emotions and the Brain, Coaching through Emotional Intelligence, The Belief System, Coaching Process and Structure, Deep Listening, Setting Worthy Goals, Asking Insightful Questions, Addressing Client Resistance, Coaching Groups, The Business of Coaching, and many more. These are complemented with a library of reading and reference material, coaching challenges based on various real-life coaching situations, extensive hands-on coaching practice, and assignments designed to trigger reflection on and mastery of coaching skills.

ICF Training Hours: 95

Duration: 24-weeks

Schedule: One 2-hour class per week

Includes certificate: Yes

Class Schedule
ProgramStart DateClass TimesClass Schedule
Certified Life CoachWednesday, April 3rd10:30am ET
3:00pm ET
8:00pm ET
Once a week, 2-hours, for 24-weeks
Certified Organizational Development CoachThursday, May 9th10:30am ET
3:00pm ET
8:00pm ET
Once a week, 2-hours, for 25-weeks
Certified Executive CoachTuesday, May 7th10:30am ET
3:00pm ET
8:00pm ET
Once a week, 2-hours, for 12-weeks
Certified NLP CoachMonday, May 6th10:30am ET
3:00pm ET
8:00pm ET
Once a week, 2-hours, for 25-weeks
Level 1/2 - ACC/PCC
Friday, May 31st10:30am ET
3:00pm ET
8:00pm ET
Once a week, 1-hour
for 6-sessions PLUS 4 one-on-
one sessions with mentor